Reducing waste and inefficency

It has been suggested that nudges – approaches that steer people in certain directions while maintaining their freedom of choice – might offer an effective way to change behaviour and improve outcomes at lower cost than traditional policy tools.

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Image source: www.health.org.uk

Nudges have been applied across a wide range of areas in the UK and globally. However, there is relatively little in the way of coverage of nudge-type behaviour change interventions to health care specifically and some uncertainty about how effective nudges are in bringing about desirable behaviour change.

This review begins to address this gap by:

  1. providing a map of the evidence of the application of nudge-type interventions in health care
  2. considering opportunities for reducing inefficiency and waste in health care.

The review identifies:

  • nudge-type interventions with potential to increase efficiency and reduce waste in health care
  • areas of inefficiency and waste to which nudge-type interventions might be productively applied
  • opportunities and considerations for those looking to introduce nudge-type interventions

Reference: Behavioural insights in health care: Nudging to reduce inefficiency and waste

 

 

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